Tuesday, September 10, 2013

The Warby Parker Fall 2013 Collection {Sharpen Your Wits}

Today I have the pleasure of introducing the Warby Parker Fall 2013 Collection, a clever and stunning collection to celebrate "the literary life well-lived."

Our newest collection for Fall 2013 recalls the shaky years when social change was nearing take-off, just before the Surgeon General denounced smoking and hemlines creeped north...  The collection debuts five new frames in a mix of materials--bold acetate in rich, autumnal colors at the brow and nose, and stainless steel-rimmed lenses.  Each name--Ames, Ripley, Rowan, Holcomb and Ellison--is a reverent bow to some of our favorite literary references of the time.  The 15 options, featuring sunwear and optical, provide midcentury style without the flea market goose chase.  They're instant classics for the post-aughts.


The acetate frames from the Fall Collection retail for $95.  Styles featuring both acetate and stainless steel retail for $145.  Warby Parker offers free shipping, home try-ons, and returns so you can try out the new Fall looks and find the perfect style for your bookish self risk-free.

Warby Parker offers boutique-quality eyewear at a revolutionary price point with stellar customer service.  In addition to making their customers happy, Warby Parker is giving back: for every pair of glasses sold, Warby Parker distributes a pair to someone in need.  That means a purchase you can feel truly good about.

Now that you know a little bit about the brand and the inspiration behind the Fall 2013 Collection, let's get into the offerings: five new styles (Ames, Ripley, Rowan, Holcomb, and Ellison) debuting for the first time in the Fall Collection, and three additional frames from the current line (Wilkie, Duckworth, and Zagg) in new colors for Fall.

Ames
With a bold brow line and generous width, Ames transitions
easily from mornings in the quad to nights on the town.


Whiskey Tortoise

Whiskey Tortoise

Graphite Fog

Graphite Fog


Ripley
Ripley's round, stainless steel-rimmed lenses and acetate
brow will catch admiring glances anywhere you ramble.

Whiskey Tortoise

Oak Barrel


Rowan
Our signature plaques and rectangular lenses lend a professional
authority--and loads of finesse--to Rowan.

Graphite Fog

Whiskey Tortoise


Holcomb
Don't be fooled by its narrow width; there's nothing delicate about Holcomb.
With an acetate bridge and subtle cat-eye, it's quite the looker.

Marbled Sandstone

Oak Barrel


Ellison
Ellison is a sure bet for anyone trading the stacks for that cosmopolitan bustle.
The medium size and timeless wire accents make it a reliable choice.

Whiskey Tortoise

Marbled Sandstone


Wilkie
There's no reason to mess with a good thing.
Wilkie is our version of a never-fail frame,
with a sloped rectangular eyeframe that flatters any face.

Greystone


Duckworth
An artful pair of frames elevates any look instantly.
The Duckworth's slender, rounded shape and signature
plaques make it the perfect finishing touch.

Oak Barrel


Zagg
Classically designed eye wires for a wide range of facial shapes,
the Zagg incorporates little details that make it one of our favorite frames,
including a traditional bridge, oversized temples and a slightly off axis front face.

Striped Sassafras


The offers of the Warby Parker Fall 2013 Collection, in my opinion, create a cohesive collection perfectly befitting the literary inspiration.  Hands down my favorite release of the launch is the Holcomb in Marbled Sandstone which I find utterly classic and incredibly chic.





The Fall 2013 Collection offers will be available among the other eyeglasses and sunglasses on warbyparker.com and at Warby Parker stores and showrooms.


Disclosure: All images and quoted content has been provided by Warby Parker.  I am not being compensated for this post and all thoughts expressed are my own.  Warby Parker reached out to me to help introduce the launch of the Fall 2013 Collection and I was happy to take part as I genuinely admire the brand and have been a happy customer of theirs in the past.

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